Miller, GrahamCasablanca, Giada2025-07-302025-01-082024-12-17http://hdl.handle.net/10362/185724This work project explores the potential for tourism to drive the growth of Rewilding Portugal's nature-based economy. By analyzing the interplay between sustainable tourism and rewilding practices, the research highlights the role of local stakeholders, tour operators, and tourists in fostering ecological preservation and economic development. Utilizing qualitative methods such as participant observation and stakeholder interviews, key market opportunities are identified, including targeted ecotourism packages and the integration of local businesses into a cohesive network. The findings underscore the importance of tailoring experiences to diverse market segments, promoting year-round tourism, and enhancing public awareness of rewilding's ecological and socio-economic benefits.engEcotourismRewildingNatureSustainabilityWildlifeEconomyTourismHospitalityAnimalsConservationmaster thesis203959329