Arantes-Oliveira, NunoDalichau, Mos Frederik2024-12-042024-01-172024-01-17http://hdl.handle.net/10362/176198This Master's thesis presents a business plan developed as part of a group project, focusing on the venture development of an innovative approach to reduce postoperative bleeding — a critical healthcare challenge with substantial health, social, and economic implications. It proposes preoperative supplementation with microencapsulated arachidonic acid (AA) based on recent research that correlates higher levels of AA with a reduced risk of bleeding. Within the broader scope of the group's thesis, this contribution explicitly addresses the scientific foundations and the business concept of the proposed venture.engMicro encapsulationVascular surgeryBiotechnologyBiomedical innovationVenture developmentMolecular medicinePharmaceutical sciencesHemostatic agentsMarket accessBusiness strategyCompetitive analysisHealthcare economicsRegulatory strategymaster thesis203681967