Castro, JoãoJagt, Sophia Mercedes Hendrika González van der2019-05-092019-05-092019-01-25http://hdl.handle.net/10362/69082Manufacturing- and production-intensive industries, such as the German automotive industry, are affected intensely by digital transformation and automation. This triggers a comprehensive discussion about the fundamental understanding of work, which ultimately renders the concept of New Work into focus. New Work is a concept that highlights the importance of individual - true- desire in this endeavor. This study was conducted in order to examine what this concept represents to stakeholders of the above-mentioned industry, to determine common dimensions and assess their current degree of progress, as well as a respective future outlook. Data collection includes a survey and 3 subsequent expert workshops. With 42 respondents, the survey resulted into 320 individual data records which were semantically clustered and then further examined in the expert workshops. The latter consisted of two interview parts and a task following the Closed Card Sorting method. Five dimensions were shown to conceptualize New Work: Values, Organizational Design Factors, Physical Factors, Human Factors and lastly, Methods & Tools. It can be argued that Human Factors and Values constitute the most important dimensions, while they are also the most difficult to adapt to New Work. Physical Factors is shown to be the least important dimension but also, the least difficult to implementengNew workAutomotiveDigital transformationmaster thesis202225178