Filipe, JoãoMartins, FranciscoSerrano, Pedro Ribeiro da Silva De Pina2024-04-242024-04-242023-01-132022-12-16http://hdl.handle.net/10362/166566The Walt Disney Company is an Entertainment company, founded in 1923, with different business segments. This report is focused on the Parks, Experiences and Products segment, as well as the analysis of that market and competition. In addition, the report includes the valuation and the final recommendation of the overall analysis, including three different scenarios.engThe Walt DisneyParksExperiences and productsTheme parksCovid-19master thesis203363337