Velosa, JorgeBravo, Carolina Segadães2017-09-182022-01-202017-01-20http://hdl.handle.net/10362/23340engNational geographic partners: identify the next big business opportunity for the national geographic brand and develop a full-fledged business plan & go-to-market strategy to make it real in Iberia: location, pricing, story design and displaymaster thesis201713993