Rodrigues, Filipa RochaOliveira, Beatriz Duarte de2024-11-222024-11-222023-10-062023-09-12http://hdl.handle.net/10362/175681Within the 3-week Business in Practice program, that aims to foster business insight, this paper unveils the intricate interdepartmental collaboration essential for management success. In the dynamic automotive industry, shaped by evolving consumer preferences, sustainability concerns, and rapid technological advancements, 8TRON's initiated its organizational transformation journey. This paper delves into the synergies of Strategy, Innovation, and Finance, dissecting their responses to challenges across a simulated six-year period. Additionally, it features a self-reflective journal that delves into team dynamics, offering insights into the complexities of steering a company in this ever-changing industry.engStrategyInnovationFinanceSustainabilityValue-addedInterdependences across business functionsManaging a businessBusiness simulationApply theory in practiceTeam dynamicsReflective practiceBusiness in practice: exploring personal dynamics and cross-functional organizational transformation within an automotive companymaster thesis203684192