Barbosa, Luís Miguel NunesMennella, Guido2025-09-022025-09-022025-01-172024-12-17http://hdl.handle.net/10362/187409This equity research evaluates Reply S.p.A., a leading IT consulting and digital services company. It provides a market overview, analyzing key industry trends, and estimates the company’s intrinsic value using market multiples and Discounted Cash Flow (DCF) methodologies. The report addresses risks such as macroeconomic, regulatory, and sectoral challenges and highlights Reply’s sustainability efforts through an ESG analysis. Combining financial data, market insights, and sustainability considerations, the research offers a strategic perspective to support informed investment decisions, emphasizing Reply’s commitment to innovation and responsible business practices in a rapidly evolving industry.engEquity researchValuationReply S.P.AESGmaster thesis203991168