Rocha, GonçaloBenjamim, Ana Beatriz Cavaco2024-09-022024-09-022023-01-102022-12-16http://hdl.handle.net/10362/171023The present equity research thesis aims to assess the performance of Southern, an energy utility company located in the U.S.A. with a market capitalization of over $75B employing two different methodologies, Discounted Cash Flows and Multiple Analysis. Since the year 2010 the energy sector has changed drastically. From new targets by the Treaty of Paris, to energy enterprises closing coal-fired plants, the industry has been changing towards a greener and cleaner future. Hence, the supplemental purpose of this study aims to investigate how sector trends are shaping cash flows and industry’s capital structure.engEnergy sectorLcoeRenewablesParis agreementSouthern companyRenewables on the riseSouthern company: an industry trend analysismaster thesis203311361