Rodrigues, Filipa RochaChristiansen, Julian2024-11-262024-11-262023-10-042023-09-12http://hdl.handle.net/10362/175826This work offers an analysis of a business simulation. It explores the pivotal role of strategy, innovation, and finance in the transition of a car manufacturer to electric mobility, shedding light on the decisions that shaped the company. The interplay of the different functions is scrutinised, highlighting how all functions contribute to sustainability. Furthermore, the work project examines conflict management and dynamics within teams, emphasising the impact of personality traits. It underscores the need for enhanced conflict resolution skills and self-awareness in fostering effective teamwork. Ultimately, this work provides insights into both firm-level strategies and individual growth in team settings.engPersonal growthProfessional developmentChange managementBusiness transformationStrategyStrategic managementInnovationCompetitve advantageSustainabilityTeamworkBusiness functionsAutomotive industryBusiness in practice: navigating change management in an evolving industrymaster thesis203684419