Riva, CamilloPürner, Christoph Carlos2024-10-222024-10-222024-01-242023-12-20http://hdl.handle.net/10362/173877This report provides a detailed analysis of Deere & Company, a leading international corporation in the agriculture, construction, forestry, and turf care sectors. DE recorded significant financial achievements in FY 23, marking a historical high in terms of sales and net income. The company operates through Equipment Operations and Financial Services, encompassing various specialized segments. With a history dating back to 1837, DE's commitment to innovation, quality, and reliability has cemented its position as an industry symbol. The analysis covers DE's market performance in the context of the global agricultural and heavy machinery markets, identifying key growth drivers and potential challenges. It also explores DE's ownership structure, management, and strategic competitive advantages, including brand heritage, operational excellence, and innovation. The report evaluates the macroeconomic factors influencing the industry and assesses DE's financial outlook through various valuation methods. The conclusion highlights DE's robust competitive standing and potential for future growth.engEquity researchDeere & Co.Agriculture equipmentHeavy machineryThe deere in economic headlights - still running strong? - Part 1master thesis203604407