Faroleiro, PauloPomar, Madalena Ferreira do2024-04-052024-04-052023-01-132023-01-13http://hdl.handle.net/10362/165860In an ever-changing world, organisations need a holistic perspective of their business and the right tools to coop with challenges. As an improved tool, this thesis proposes the integration of Business Model Canvas (BMC) in Enterprise Architecture (EA). To achieve this, a Reference Architecture was developed using ArchiMate, which allows companies to have a better, clearer perspective about the different components of their business and respective relationships. The resulting tool is a unique contribution because it can be applied universally to every firm and offers managers who want to have a thorough understanding of their business powerful insightengEnterprise architectureBusiness model canvasArchimateTools for managementHow can business model canvas be integrated with enterprise architecturemaster thesis203363825