André, RosárioYating, Zhou2021-04-152022-01-042020-01-242020-01-03http://hdl.handle.net/10362/115556In this report, we are going toresearch on one of the largest companies in terms of market capitalization in the world, Alibaba Group. Under its huge size, Alibaba is also growing rapidly, especially in cloud computing and other new business segments. We will forecast its revenues, costs and other relevant elements that have an influence on the company’s valuation, for a period from 2020 to 2029. We evaluate that the stock price of Alibaba in March 2021 will be around $233, 6% higher than its current price, so we would like to suggest a “Hold” strategy.engAlibabaRetailItGrowthmaster thesis202493423