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http://hdl.handle.net/10362/160341| Título: | Assessing the adoption of electronic voting systems: Evidence from Portugal |
| Autor: | Carneiro, Rita Fernandes |
| Orientador: | Jesus, Frederico Miguel Campos Cruz Ribeiro de Tam Chuem Vai, Carlos |
| Palavras-chave: | Electronic voting systems unified theory of acceptance and use of technology E-voting adoption E-government |
| Data de Defesa: | 25-Out-2023 |
| Resumo: | Electronic voting systems (EVS) are an evolved technological voting method that has grown in large part due to the application of information technologies. Because of the trend to use this system, the main question of this research is to know what the factors are that drive citizens to adopt EVS? Based on the responses of 299 individuals living in Portugal, we combined unified theory of acceptance and use of technology and trust (trust in government and trust in internet) to understand the behaviour intention (BI). With exception of performance expectancy and the moderator effect of trust over the facilitating conditions to BI, all the hypotheses are supported. The factor contributing the most to the intention of adoption is trust in the internet. |
| Descrição: | Dissertation presented as the partial requirement for obtaining a Master's degree in Data Driven Marketing, specialization in Marketing Intelligence |
| URI: | http://hdl.handle.net/10362/160341 |
| Designação: | Mestrado em Marketing Analítico, especialização em Inteligência de Marketing |
| Aparece nas colecções: | NIMS - Dissertações de Mestrado em Marketing Analítico (Data-Driven Marketing) |
Ficheiros deste registo:
| Ficheiro | Descrição | Tamanho | Formato | |
|---|---|---|---|---|
| TDDM2625.pdf | 983,38 kB | Adobe PDF | Ver/Abrir Acesso Restrito. Solicitar cópia ao autor! |
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